Medichecks joins Sport Tech Hub


Medichecks selected to join London’s leading SportTech incubator programme


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• Medichecks is among 11 early-stage tech companies chosen to join London Sport’s Sport Tech Hub programme 

• The programme will provide new and enhanced connections with physical activity and sport industry

15 AUGUST 2018 

Medichecks has been selected to join London’s leading SportTech, FitTech and HealthTech incubator programme, Sport Tech Hub. The incubator, which is backed by London Sport and supported by PwC, Fieldfisher, London & Partners and Loughborough University London, works to support the development of physical activity and sport, and will see Medichecks work closely with London Sport and a range of physical activity stakeholders as part of broader efforts to align technology and physical activity strategies across the country.

The programme officially launches in September 2018 and culminates with a Demo Day in March 2019, which will see Medichecks pitch to investors and technology leaders from across London and the UK.

Alex Zurita, London Sport Technology Lead, said:

“We are delighted to welcome Medichecks to Sport Tech Hub and look forward to working with co-founder Helen Marsden and her team over the coming months. Technology is playing an increasingly prominent role in the future of physical activity and sport, and Medichecks offers an exciting vision of the potential for new innovation around the impact of physical activity on the lives of Londoners, and people across the nation.”

Helen Marsden said: 

“ Sports and fitness blood tests are one of our fastest growing categories, as people look to their inner health to understand and then optimise their performance in the gym or on the sports field. We are very excited to be part of the SportTech incubator programme and look forward not only to developing products which give greater insights to the physically active, but also in encouraging the take-up of sport for those who have yet to embrace exercise”

For more information on Sport Tech Hub, visit

For more information on Medichecks, visit

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For further comment, contact:

Tara Parker,

About Medichecks

Established in 2002, Medichecks established the UK's first direct to consumer blood test and health check service and are now the UK's leading online blood test company, harnessing the expertise of the UK’s top pathology laboratories with the latest consumer technology to make 21st Century blood testing a simple, easy-to-use process. Medichecks’ mission is to improve wellbeing and empower the health choices for everyone by providing convenient and affordable health checks with personalised health insights.

With over 900 tests available from single markers like vitamin D to full health profiles looking at hormones, organ function and nutritional health, Medichecks has a test to suit everyone.

To order a test, simply order online, receive the test kit and take the simple finger-prick blood sample, or visit one of Medichecks’ partner clinics. A few days later results are received in a secure, personalised online dashboard with easy-to-visualise results and doctor's comments included.

For more information please visit:

About Sport Tech Hub

Sport Tech Hub is London’s facility dedicated to start-ups driving innovation in physical activity and sport. Founded by London Sport and based at House of Sport in the heart of the capital, Sport Tech Hub provides the brightest start-ups focused on raising levels of participation in sport with a 24-week programme of support delivered by industry experts.

About London Sport

London Sport aims to make London the most physically active city in the world. Supported by the Mayor of London and Sport England, our target is to get 1,000,000 Londoners more physically active by 2020. For more information on London Sport, visit 

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